Why do you think Tucker is telling the truth this time instead of a statement that his audience wants to hear?

What if, because of his actual daily experience with this for twenty-five years he actually has a pretty sophisticated and nuanced idea about the degree and nature of top-down control of the media, and has for ages, and we're not getting any of that truth either because sophisticated nuance doesn't sell to his audience?

Questions like, "What degree of editorial control does Rupert Murdoch exert over the topics and precise content presented on Fox News," are things he ought to be able to answer quite well, and are extremely pertinent, and can't possibly be anything he's mysteriously been unaware of for the past 13 years.

"They control it all! You're living in the Matrix!" sells.

"We're unbiased, giving you the straight truth," sells.

"Gosh, this is messy and complicated and there's a constant tension between multiple sources of power within and outside of the media, and individual journalists have both a culture of journalistic freedom and a keen awareness that they'd better not upset their employers too much and a desire to not be 'scooped' by others reporting a high-attention story better and faster, which yields a somewhat twisted and lower-fidelity account of current events and long-term trends than one might imagine," doesn't sell.